Both the NFL and Walt Disney, the parent company of ABC and ESPN, announced that six more “Monday Night Football” Games will be simulcast to ABC.
One of those games will be a Week 9 matchup between the Kansas City Chiefs and the Tampa Bay Buccaneers at Arrowhead Stadium on November 4. Considering ABC/ESPN simulcast games attract higher viewership, meaning Chiefs tight end Travis Kelce‘s girlfriend Taylor Swift will reach more eyeballs than usual.
Most NFL broadcasts pan to Swift whenever Kelce makes a play. Swift has attended each of Kansas City’s three home games this season and has been in attendance for either of their road contests.
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Swift is set to commence the international leg of her record-breaking “Eras Tour” on November 14 in Toronto. After a break in the early fall, she’s slated to restart touring in the United States on October 18.
Swift does not have a concert between October 27 and November 14, increasing the likelihood of her being in attendance for Kansas City’s Week 9 matchup against Tampa Bay.
NFL viewership numbers are up 1 percent on the season from last despite a dip during Week 5. Monday Night Football games are also performing slightly better than last year.
ESPN brought in veteran announcers Joe Buck (L) and Troy Aikman ahead of the 2022 season (
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Getty Images)
Week 5’s Monday Night showcase between the Chiefs and the New Orleans Saints drew 16 million viewers, the most watched non-simulcast MNF game since November of 2019.
Generally, Monday Night Football viewership numbers drop without simulcasts. The 2024 Week 1 MNF simulcast generated 20.5 million viewers before dropping to 15 million viewers for a non-simulcast Week 2 game.
Week 5’s matchup was certainly slightly boosted by the Chiefs’ popularity and success. Kansas City has stormed to a perfect 5-0 record thanks to a dominant defense.
The other five simulcast games added are Baltimore at Tampa Bay (October 21), Houston at Dallas (November 18), Baltimore at the Los Angeles Chargers (November 25), and New Orleans at Green Bay (December 23).
Disney has heavily invested in their live sports content in recent years. Ahead of the 2022 campaign, the company splashed nearly $20 million each on broadcasters Joe Buck and Troy Aikman.
With ABC set to host the Super Bowl in 2027 and 2031, Disney is looking to turn up the dial on its NFL exposure in each and every way it feasibly can.
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